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The deviation of Dutch SMEs from the selling stories of Smart Industry consultancy literature.

Baars, R.H.H. (2018) The deviation of Dutch SMEs from the selling stories of Smart Industry consultancy literature.

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Abstract:This thesis is part of a more substantial research to see what the impact of Smart Industry is on Organisations. The purpose of this particular paper is to disclose the consultancy literature, or the so-called ‘selling stories’, and to see whether Dutch SMEs deviate from the papers concerning Smart Industry impact on manufacturing processes. The research was carried out as a survey, backed up with qualitative opinions gained in a Smart Industry conference. Due to the quantitative approach for this thesis, a questionnaire was sent to managers in SMEs, which measured the impact on three levels (accordingly with the three subjects of the researchers) and the results were analysed and discussed towards the end of the thesis. From these results, it can be concluded that Smaller and Medium sized organisations in The Netherlands deviate from the selling stories. Each manufacturing dimension measured is lower than stated in the consultancy literature. The SMEs present themselves in a different stage in the Gartner’s Hype Cycle. There is still a lot to be investigated what accounts for the difference that has been found. New research could focus on how to successfully gap the bridge between hype and reality of Smart Industry.
Item Type:Essay (Bachelor)
Faculty:BMS: Behavioural, Management and Social Sciences
Subject:85 business administration, organizational science
Programme:International Business Administration BSc (50952)
Link to this item:https://purl.utwente.nl/essays/75346
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